Evocative Descriptions of Novel Diagnostic Outputs, and How They might be Sensibly Chosen

Three simple, independent market research studies were conducted to test the resonance of various descriptors of a diagnostic approach. The specific specialists surveyed were lab directors, and cardiologists. The objective was to determine which terms would be most credible to describe a diagnostic result, especially if it were a multivariate index of sorts. Additionally, the… Read More Evocative Descriptions of Novel Diagnostic Outputs, and How They might be Sensibly Chosen